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About Us is a vibrant business, whose main aim is to provide consumers world-wide with easy access to the best of Israeli products made in Israel and services. We wish to promote Israel to the world as a place to shop, visit and enjoy family celebrations. began as a small internet business 10 years ago when Israel was experiencing some difficult times. Its purpose was to support and promote Israeli businesses at a very difficult economic and political period in our history.

Today we have redesigned our website and our business model in order to offer a portal full of the finest Israeli products and services, touring ideas, and event management and support. We are your one-stop shop for access to hundreds of Israeli businesses.

We at understand that our online customers include those from all corners of the globe, who wish to benefit from having access to some of the world's best quality products of the promised land and services.

Based in Jerusalem, promoting Israeli business to the world.